

視覺設計 Graphic Design
Taichung International Animation Festival
台中國際動畫影展
2026
台中國際動畫影展
國際貴賓交流套組
Taichung International Animation Festival
Collection Set
來到第11屆的台中國際動畫影展,已逐步建立起清楚的國際交流輪廓。
這次規劃的國際貴賓交流套組,希望將影展的理念與初衷收進一份可被攜帶的實體物件之中,也讓影展在交流現場裡,被更清楚地介紹與理解。
套組從內容物的比例出發,將徽章與導覽手冊安置在清楚的結構位置中,讓內容隨著開盒與取出的順序自然展現;拿取、翻閱與停留,則以直覺體驗為優先,保留穩定而從容的節奏。
At its 11th edition, the Taichung International Animation Festival has gradually established a clear framework for international exchange. This specially designed VIP exchange kit aims to contain the festival’s vision and intent within a portable, tangible object—one that also helps communicate and clarify the festival’s identity within moments of interaction.
Beginning with the proportions of its contents, the set places the badge and guidebook within a clear structural layout, allowing the contents to unfold naturally through the sequence of opening and removal. Handling, browsing, and pausing are guided by intuitive experience, maintaining a steady and composed rhythm.



外層整體維持接近紙材本色的收斂,僅以燙銀細節保留微光感;鳥嘴部位透過鏤空設計,讓下層半透虹彩箔料隨光線角度轉換浮現細微色彩流動,呼應動畫影像由光與時間構成的特質。
內部延續外層的視覺邏輯,保留紙張本身的肌理表現,並以留白、層次與結構安排維持整體的穩定感。手冊封面延續影展既有品牌色,讓整體在收斂之中仍保有辨識度。
The outer layer retains a restrained tone close to the natural color of paper, with only subtle silver foil details providing a soft glimmer. The bird’s beak is rendered through a die-cut opening, revealing a semi-transparent iridescent foil beneath, where shifting light produces delicate flows of color—echoing the nature of animation as an interplay of light and time. Inside, the visual language continues from the exterior, preserving the texture of the paper while using negative space, layering, and structure to sustain a sense of balance. The guidebook cover extends the festival’s established brand color, maintaining recognizability within an overall restrained palette.






———— Festival in hand.

AD ︳Si-Wei Lai
D ︳Hong-Yuan You/Min-Shin Tsai




