2022 壬寅年「春到帖」

包裝結構設計 Packaging Structure

視覺設計 Graphic Design
SOLD OUT
2022

Sustainable Project
Inverted Spring 2022

在暖化世代收藏一方瑰麗；在沉默年代找尋一方活躍

2022 壬寅年「春到帖」，4W STUDIO 邀請台灣藝術創作者川貝母及CROTER，攜手建構出新年嶄新的期待與期許；大幅度改版的今年，升級了展架功能的實用度外，也著眼於使用者體驗，使春到帖、徽章本身都能達成"穩固卻又好拿"的目標。

In an era of warming, we hold on to a fragment of beauty; in an age of quiet, we search for a spark of vitality.

For the 2022 Year of Ren-Yin “Spring Arrival Set,” 4W STUDIO invited Taiwanese artists Chuanbeimu and CROTER to collaboratively shape a renewed vision for the New Year. This year’s major redesign enhances the practicality of the display structure while refining the user experience, ensuring that both the Spring Arrival piece and the badge achieve the goal of being “stable yet easy to hold.”

視覺部分，則重新定調為內斂輕奢，將標準字升級優化，並以簡約調性貫穿整體，將焦點帶至春到之初衷。

一起在沉默年代找尋一方活躍，一同虎虎生風。

Visually, the identity is redefined with a restrained, understated sense of luxury. The logotype is upgraded and refined, and a minimalist tone carries through the entire system, directing focus back to the original intention of Spring Arrival.

Together, we seek vibrancy in a silent age—and welcome the New Year with renewed energy.